"I find it icky to glibly invoke brain chemistry in the marketing of style"
- Posted on August 17, 2026
- By Dezeen
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- 1 min read
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"I find it icky to glibly invoke brain chemistry in the marketing of style"
The "dopamine decor" trend taking social media by storm is just another disingenuous dressing-up of style as experience, writes Julie Lasky.