“You Have a Five-Pocket Jean, Why Not a Five-Pocket Tote? Introducing GapBags
- Posted on September 1, 2026
- By Vogue
- 2 Views
- 1 min read
In brief
Gap Inc. appoints renowned designer Reed Krakoff as Executive Director of Accessories, unveiling an innovative GapBags collection. The strategic initiative aims to translate Gap's iconic five-pocket denim aesthetic into a versatile handbag line, merging functional design with the brand's core identity. This collaboration represents a significant expansion into the accessories market, positioning Gap as a lifestyle destination beyond apparel.
Summary auto-generated by AI from the original publisher's content. Editorial standards.
“You Have a Five-Pocket Jean, Why Not a Five-Pocket Tote? Introducing GapBags
Reed Krakoff is Gap Inc.’s new Executive Director of Accessories. His mission for GapBags: “to capture the essence of the brand in a handbag.”
