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Why Julia Baldet Is Building Elevate Beyond The $15 Smoothie

Posted on June 29, 2026
By Forbes
0 Views
1 min read

Why Julia Baldet Is Building Elevate Beyond The $15 Smoothie

Julia Baldet’s Elevate has been compared to Erewhon, but the former private equity investor is building for a very London customer: time-poor, health-conscious and probably answering emails between meetings.