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Weight-loss drug wars escalate as Novo Nordisk targets Eli Lilly ads in lawsuit

Posted on July 21, 2026
By Los Angeles Times
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1 min read

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Weight-loss drug wars escalate as Novo Nordisk targets Eli Lilly ads in lawsuit

Novo Nordisk A/S sued Eli Lilly & Co., accusing its rival of misleading advertising as competition in the U.S. market for obesity drugs ratchets up further.