Tide Already Dominates Detergent. Why Is P&G Pushing a New Version?
- Posted on June 22, 2026
- By The Wall Street Journal
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- 1 min read
Tide Already Dominates Detergent. Why Is P&G Pushing a New Version?
Researchers and developers believed they could improve the company’s crown jewel—and sell consumers on a laundry ‘tile.’