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This Gen Zer got reprimanded at Goldman for making cake videos as the ‘Investment Baker.’ She quit her job and is building a dessert empire

Posted on June 7, 2026
By Fortune
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1 min read

This Gen Zer got reprimanded at Goldman for making cake videos as the ‘Investment Baker.’ She quit her job and is building a dessert empire

Allison Sheehan left her full-time job as a Wall Street wealth manager to scale her cake business, with a CPG brand on the horizon: Alleycat Baking Co.