The Bengali factor: Jhalmuri, Durga Puja and other strategies in West Bengal's battle for power
- Posted on April 27, 2026
- By Business News Today
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- 1 min read
The Bengali factor: Jhalmuri, Durga Puja and other strategies in West Bengal's battle for power
West Bengal Election 2026: Polls in the state are a battle of narratives. Parties are using food and cultural symbols to connect with voters. The TMC emphasizes Bengali identity, while the BJP seeks to broaden its appeal. Both are navigating a complex electorate where cultural affinity meets governance concerns. The outcome will reveal shifts in political loyalties.
