Shanghai leads nation, Asia in 'first-store economy' race
- Posted on July 29, 2026
- By The China Daily
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- 1 min read
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Shanghai leads nation, Asia in 'first-store economy' race
More than 8,400 brands have chosen Shanghai as the location for their first stores, and while the reasons behind each decision may vary, they all point to a shared recognition: the city's powerful appeal to brands from around the world.
