Rural resilience, urban catch-up: FMCG, durable consumption holds up despite volatility
- Posted on August 30, 2026
- By Financial Express
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- 1 min read
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Rural resilience, urban catch-up: FMCG, durable consumption holds up despite volatility
Overall FMCG value growth rose to 6.8% in the April-June quarter, up from 3.6% recorded in the preceding January-March period (Q4), pointing to a sequential recovery in demand.