One in five Americans call sports betting an investment. For Gen Z, it’s twice as many — and they don’t come close to breaking even
- Posted on September 7, 2026
- By Fortune
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- 1 min read
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One in five Americans call sports betting an investment. For Gen Z, it’s twice as many — and they don’t come close to breaking even
People used to place bets periodically, but now it has become a daily habit for nearly a quarter of sports bettors.