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One day online generates more privacy small print than Shakespeare’s complete works, new study finds

  • Posted on September 28, 2026
  • By Evening Standard
  • 1 Views
  • 1 min read
In brief

A groundbreaking study reveals that the volume of privacy policy text encountered during a single day of online activity exceeds Shakespeare's entire literary output. This research highlights the overwhelming complexity consumers face when attempting to understand digital privacy terms. Expert Gavin Wood emphasizes the impracticality of informed consent in today's digital landscape, where privacy agreements have become increasingly verbose and difficult to navigate, raising important questions about data protection accountability.

Summary auto-generated by AI from the original publisher's content. Editorial standards.

One day online generates more privacy small print than Shakespeare’s complete works, new study finds
One day online generates more privacy small print than Shakespeare’s complete works, new study finds

‘We did what consumers are told to do: we read the privacy policies’ - Gavin Wood, founder of Web3 Foundation
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Author
Evening Standard

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