'Big Brother 28' ratings: 3.9 million viewers, biggest since 2021
- Posted on July 14, 2026
- By Bing News
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- 1 min read
In brief
Big Brother Season 28 marks a significant ratings recovery for CBS, attracting 3.9 million viewers for its premiere episode. This impressive performance represents the show's strongest opening since 2021, demonstrating renewed audience interest in the long-running reality competition series. The 22% increase from the previous season signals positive momentum and renewed viewer engagement with the franchise's latest chapter.
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'Big Brother 28' ratings: 3.9 million viewers, biggest since 2021
“Big Brother” returned to CBS with its largest audience in five years on Thursday. The Season 28 premiere hit an average of 3.9 million viewers, the series’ largest opening audience since Season 23 in July of 2021, which reached 4.3 million viewers. Measured by Nielsen, that total also represents a 22% increase from the Season […]
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