AI solves overtourism’s ‘concentration problem’ by helping people find hidden gems, says Klook cofounder Ethan Lin
- Posted on September 11, 2026
- By Fortune
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- 1 min read
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AI solves overtourism’s ‘concentration problem’ by helping people find hidden gems, says Klook cofounder Ethan Lin
In Klook's Travel Pulse survey of roughly Gen Z and millennial travelers across Asia, 57% said they had used AI to find new destinations or experiences.