Agentic commerce is coming—and the battle to build its infrastructure is on
- Posted on July 20, 2026
- By Fortune
- 0 Views
- 1 min read
The emergence of agentic commerce represents a transformative shift in digital retail, where autonomous AI agents handle transactions and customer interactions. Industry players are racing to establish the foundational technology and platforms needed to support this paradigm. This infrastructure battle will determine which companies lead the next generation of intelligent, automated shopping experiences, fundamentally reshaping how consumers purchase goods and services online.
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