‘Wicked’ and ‘Gladiator II’ Jump-Start the Box Office, but at a Cost
- Posted on November 24, 2024
- Box Office Sales
- By The New York Times
- 1 Views
‘Wicked’ and ‘Gladiator II’ Jump-Start the Box Office, but at a Cost
Battling a 27 percent decline in domestic ticket sales compared with before the pandemic, studios left no marketing drum unthumped in releasing the movies. continue reading...