Why $100 million in endorsements says Shohei Ohtani is the global face of sport
- Posted on January 14, 2026
- By Los Angeles Times
- 3 Views
Why $100 million in endorsements says Shohei Ohtani is the global face of sport

In 2025, the athlete making the most money from sponsorships and endorsements is a baseball player: the Dodgers’ Shohei Ohtani, of course.