What can a wonder drug maker and a phone maker have in common? Their fall from grace
- Posted on December 21, 2024
- By Business News Today
- 4 Views
What can a wonder drug maker and a phone maker have in common? Their fall from grace
Novo Nordisk's reign as Europe's most valuable company is facing a challenge from US rival Eli Lilly. Lilly's weight-loss drug, Zepbound, is gaining market share, while Novo's experimental drug showed less impressive results. This competition mirrors the Nokia-Apple rivalry, raising concerns about Europe's ability to maintain its competitive edge.