‘We will not chase volumes or enter a price war’: Santosh Iyer, Managing Director & CEO, Mercedes-Benz India
- Posted on January 14, 2026
- By Financial Express
- 4 Views
‘We will not chase volumes or enter a price war’: Santosh Iyer, Managing Director & CEO, Mercedes-Benz India
Santosh Iyer outlines Mercedes-Benz India’s 2026 playbook—localising Maybach GLS, protecting margins, and prioritising value over volume amid market pressures.
