Viacom18, Sony to face off for Asia Cup media rights
- Posted on October 17, 2024
- By Business News Today
- 1 Views
Viacom18, Sony to face off for Asia Cup media rights
Reliance Industries' Viacom18 and Sony Pictures Networks India are top contenders for the Asian Cricket Council's media rights, with bidding postponed to November 20. The outcome may impact their dominance in cricket broadcasting, especially as Viacom18 is merging with Star India.
