Trust overlooked at board level despite business importance | News
- Posted on July 11, 2025
- By Google News
- 1 Views
Trust overlooked at board level despite business importance | News
Trust is only treated as a board-level key performance indicator (KPI) in 22% of companies despite being recognised as an important business driver, according to research from the Institute of Practitioners in Advertising (IPA) and the Financial Times (FT).
