The Botox effect: Are beauty brands able to cash in on social commerce?
- Posted on September 26, 2024
- By Financial Express
- 4 Views
The Botox effect: Are beauty brands able to cash in on social commerce?
How often have you stumbled upon a reel on Instagram or a video on YouTube showcasing a new product that is a ‘must try’? Or a new viral trend that uses a beauty product from a specific brand?
