Testing ground India: MNCs are writing their global playbooks here
- Posted on February 26, 2026
- By Business News Today
- 4 Views
Testing ground India: MNCs are writing their global playbooks here
India has transitioned from a high-growth emerging market to a crucial innovation hub for global retailers and FMCG companies. Its diverse consumer base and intense competition serve as a live laboratory, stress-testing business models and products before their export to other markets worldwide.
