Target wants to revive ‘Tar-zhay.’ It just debuted a preview of that in New York
- Posted on December 13, 2025
- By CNN
- 19 Views
Target wants to revive ‘Tar-zhay.’ It just debuted a preview of that in New York

Target hopes that a recapturing of its cultural cachet will spark a turnaround for its business. It’s turning to a fashion-forward New York neighborhood to get started.