Starbucks’s new boss is banking on ‘mug hugs’ to get customers to hang around longer
- Posted on January 29, 2025
- By Bing News
- 2 Views
Starbucks’s new boss is banking on ‘mug hugs’ to get customers to hang around longer
Starbucks's new CEO Brian Niccol highlighted ceramic mugs as a key part of the business's turnaround.