Southwest lays out turnaround strategy, shares jump

CHICAGO (Reuters) -Southwest Airlines on Thursday unveiled a slew of measures to turn around its struggling business, including partnerships, vacation packages for customers and sale-leaseback transactions for aircraft, to boost investor confidence. Activist investor Elliott Management has been pressuring Southwest to shake up its management. At the company's first public investor meeting since 2022 in Dallas on Thursday, CEO Bob Jordan acknowledged that the company needed to evolve and transform.