Southwest Airlines coined the phrase 'bags fly free.' Now it’s dropping the 50-year-old perk for everyone except high-status loyalty customers
- Posted on March 11, 2025
- By Fortune
- 5 Views
Southwest Airlines coined the phrase 'bags fly free.' Now it’s dropping the 50-year-old perk for everyone except high-status loyalty customers
Six months ago, Southwest said the free-baggage policy was the “moat” that set the airline apart from competitors.
