South Korea opens door wider to Chinese travellers – but will they come?
- Posted on April 6, 2026
- By South China Morning Post
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South Korea expands visa policies to attract Chinese tourists, yet industry experts question whether the initiative will significantly boost visitor numbers. Economic headwinds including elevated flight costs and intensifying competition from neighboring Asian destinations may limit the policy's effectiveness. The nation's tourism sector faces mounting challenges as regional rivals aggressively pursue the lucrative Chinese travel market, potentially offsetting benefits from regulatory liberalization.