Should Eternal, Swiggy investors worry as Amazon enters quick commerce?
- Posted on September 15, 2025
- By Business News Today
- 1 Views

Should Eternal, Swiggy investors worry as Amazon enters quick commerce?

Amazons 10-minute delivery service, Amazon Now, has expanded to Mumbai, adding pressure to quick commerce in India. However, analysts from Emkay, JM Financial, Nomura, and Morgan Stanley believe its entry wont yet intensify competition for players like Eternal (Blinkit) and Swiggy.