Retail boost: Amazon India bets on tier-2 cities with new fulfillment centres

Amazon India is expanding into tier-2 cities by opening five new fulfillment centers, four of which are in Indore, Bhubaneshwar, Kochi, and Rajpura. This strategic move aims to tap into the high e-commerce growth potential of these regions, especially ahead of the upcoming Prime Day sale, and enhance delivery speed and reach across India.