Ramayana Makers Turn Down ₹700 Crore OTT Offer, Hold Out For Bigger Deal
- Posted on April 4, 2026
- By The Times of India
- 10 Views
In brief
The production team behind the highly anticipated Ramayana series has strategically declined a ₹700 crore streaming platform offer, signaling confidence in the project's commercial potential. This bold negotiation move suggests producers are pursuing alternative partnerships or waiting for superior financial terms from major OTT platforms, reflecting the increasing competition among streaming services for premium Indian content with massive audience appeal.
