Racing ahead: Why brands are upping their quick commerce ad spends
- Posted on February 24, 2025
- By Financial Express
- 2 Views
Racing ahead: Why brands are upping their quick commerce ad spends
Digital ad budgets allocated to quick commerce have surged from an average of 3-5% to 15-20% in the last couple of years, reflecting its strategic importance for brands, observes Anshul Garg, managing partner and head of Publicis Commerce India
