Premiumisation and data analytics core to Wakefit’s festive season strategy
- Posted on November 4, 2024
- By Financial Express
- 1 Views
Premiumisation and data analytics core to Wakefit’s festive season strategy
In addition to a 50% revenue spike, Wakefit saw a 5x increase in website traffic this festive season, though conversion rates and sales channel splits were not disclosed.