Piyush Pandey: The man behind 'Abki Baar, Modi Sarkar'; 'Fevicol ka jod', 'Humara Bajaj' & Cadbury's 'Kuch Khaas Hai'

Piyush Pandey, a Padma Shri awardee and advertising legend, passed away at 70. He transformed Indian advertising into cultural landmarks with campaigns like Cadbury's “Kuch Khaas Hai” and BJPs “Abki Baar, Modi Sarkar.” Pandey's work, known for its cultural resonance and emotional depth, also extended to impactful social campaigns and film.