Only 17% of consumers consider celebrity endorsements credible; iCubesWire report

  • Posted on January 7, 2025
  • By Financial Express
  • 4 Views
Only 17% of consumers consider celebrity endorsements credible; iCubesWire report

The report reveals that trust is highest for influencers with smaller followings, as 84% of respondents prefer creators with under one million followers.
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Financial Express

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