“No Strategy Is the Strategy”: Kiko Kostadinov on Opening a London Store (That’s Also Much More)
- Posted on November 5, 2025
- By Vogue
- 2 Views
“No Strategy Is the Strategy”: Kiko Kostadinov on Opening a London Store (That’s Also Much More)
The store will sit below the brand’s new studio, giving the designers a direct line of sight over how the clothes are presented to potential customers.
