Nestle to cut costs by $2.8 billion, boost marketing under CEO Freixe
- Posted on November 19, 2024
- By Business News Today
- 2 Views
Nestle to cut costs by $2.8 billion, boost marketing under CEO Freixe
Nestle, aiming to revive growth, announced a $2.8 billion cost-cutting plan by 2027, alongside increased investment in advertising and marketing. The company projects a medium-term organic sales growth exceeding 4%, driven by a renewed focus on core brands and operational efficiency.
