Most California rosés cost $20 or less. So why is this one $150?

  • Posted on October 4, 2025
  • By San Francisco Chronicle
  • 3 Views
Most California rosés cost $20 or less. So why is this one $150?

Will people pay $150 for a bottle of rosé? Three Napa Valley winemakers are betting on it.
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San Francisco Chronicle

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