MapmyIndia stays competitive as Google cuts prices in the mapping API market

In the B2C space, today, MapmyIndia, counts 24 million downloads of the Mappls app. However, the B2C space has seen limited monetisation opportunities largely because of Google’s dominance in the space and its earnings from advertising. Google, which dominates the Android eco-system in India, will probably always have an advantage in the maps space especially since, it pre-bundles its apps in smart phones.