Lyor Cohen: the man who brought hip-hop into the mainstream

  • Posted on June 21, 2025
  • By The Times
  • 2 Views
Lyor Cohen: the man who brought hip-hop into the mainstream

The head of YouTube Music made his name building hip-hop stars. Now he cuts deals with labels and brings them into the tech fold — but insists he’s no tech bro
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The Times

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