Italy probes LVMH-owned cosmetic companies over ‘insidious’ skincare marketing to young girls
- Posted on March 27, 2026
- By Financial Times
- 6 Views
Italy probes LVMH-owned cosmetic companies over ‘insidious’ skincare marketing to young girls

Competition regulator claims Sephora and Benefit Cosmetics encourage purchases through ‘covert’ social media marketing