“India’s dessert market is ours to conquer,” says CEO Vikram Seth — what’s driving Baskin-Robbins’ 40% growth plan?
- Posted on February 17, 2025
- By Financial Express
- 3 Views
“India’s dessert market is ours to conquer,” says CEO Vikram Seth — what’s driving Baskin-Robbins’ 40% growth plan?
Vikram Seth, managing director of Graviss Foods, told Shailja Tiwari that the brand’s aggressive expansion, franchise-driven model, and evolving product portfolio are key to sustaining its momentum.
