India’s CTV ad spend triples in two years, hits Rs 1,500 crore
- Posted on May 5, 2025
- By Financial Express
- 2 Views
India’s CTV ad spend triples in two years, hits Rs 1,500 crore
Though currently accounting for just 1.5% of India’s digital advertising market, CTV’s share is projected to climb to 7–8% in the near term, driven by an estimated 40% annual growth rate.
