Ikea’s revenue hit as it spent €2 billion slashing prices. Here’s how it plans to lure more customers to its furniture and meatballs
- Posted on October 10, 2024
- By Fortune
- 3 Views
Ikea’s revenue hit as it spent €2 billion slashing prices. Here’s how it plans to lure more customers to its furniture and meatballs
Ikea's top line took a beating, but the company defends the decline as it managed to draw more shoppers than the previous year.
