How influencers are at the heart of Amazon’s Great Indian festival
- Posted on September 27, 2024
- By Financial Express
- 1 Views
How influencers are at the heart of Amazon’s Great Indian festival
In a conversation with BrandWagon Online, Zahid Khan, director of shopping initiatives for India and Emerging Markets, Amazon, talks about how influencers play a pivotal role in Amazon's strategy, especially during this year’s Great Indian Festival.