How Bollywood's Kancha Cheena Danny Denzongpa became the 'king of good times', built India's 3rd largest beer brand

Danny Denzongpa, renowned for his versatile Bollywood roles, made a groundbreaking shift into business by founding Yuksom Breweries in 1987. The venture, headquartered in Sikkim, now ranks as India's third-largest beer company, producing 11 popular brands. Known for outmanoeuvring industry titan Vijay Mallya in the northeast market, Dannys breweries contribute ₹100 crore annually to the regions economy.