Golf clubs need to embrace ‘radical hospitality’ to enhance customer experience, says NGF CEO
- Posted on May 1, 2025
- By Google News
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Golf clubs need to embrace ‘radical hospitality’ to enhance customer experience, says NGF CEO

Golf course businesses need to embrace the concept of ‘radical hospitality’ if they are to improve the customer experience and keep more players in the game for longer, says National Golf Foundation President & CEO Greg Nathan.