Glorious medal haul spurs niche sports boom across country
- Posted on October 5, 2024
- By The China Daily
- 1 Views
Glorious medal haul spurs niche sports boom across country
After Chinese Olympic athletes secured a treasure trove of medals at the 2024 Paris Summer Olympics, the excitement surrounding their accomplishments triggered a surge in consumer demand across sports-related industries, particularly boosting the popularity of niche sports such as climbing, fencing and surfing.
