Gaming is booming—So why are advertisers still holding back?
- Posted on July 10, 2025
- By Financial Express
- 1 Views
Gaming is booming—So why are advertisers still holding back?
Drawn from Dentsu’s Consumer Navigator series, which surveyed over 8,600 consumers across 10 markets, the report positions gaming as a cultural and commercial juggernaut. Case in point: The Minecraft Movie grossed $301 million globally and spurred a 17% jump in the game’s daily active users.
