From Hindi to Haryanvi, online gaming goes native
- Posted on May 3, 2025
- By Financial Express
- 1 Views
From Hindi to Haryanvi, online gaming goes native
India’s online gaming industry goes vernacular as platforms embrace regional languages to boost user engagement. With 70% gamers preferring native tongues, companies like WinZO and Rooter lead the shift, driving growth through localisation, influencer networks, and multilingual support.
