FMCG advertising sees 6% decline in TV and Print; Digital grows 7% in H1 2024: TAM AdEx report
- Posted on October 25, 2024
- By Financial Express
- 2 Views
FMCG advertising sees 6% decline in TV and Print; Digital grows 7% in H1 2024: TAM AdEx report
Hindustan Unilever remained the top FMCG advertiser on television, with an 18% share, alongside Reckitt Benckiser